Branding

Coracle Group can help you create a strong, memorable brand. When business conditions change, we’ll refresh and update it for you.

Our approach ensures that your brand provides a clear, accurate reflection of who you are, what you do and how you’re different from competitors.

Position Strategically
We assess your competitive landscape and business situation and identify your differentiators. Next we develop a positioning platform including the right strategy, words and graphic design to take your company story public. The design work may include a new corporate identity (logo, color palette, images and associated graphic elements).

Articulate Messages
We’re the “mind behind the message.” We effectively articulate clear, concise and convincing messages for each audience important to you—analysts, customers, employees, media, investors, partners, etc. We consistently apply these messages and new graphics across all company materials. You get a cohesive “look and feel” for all your press releases, websites, brochures, sales presentations, white papers and more.

Plan Tactics and Track Results
To bring your brand strategy alive, we develop an integrated, 12-month communications plan. This comprehensive plan includes all recommended tactical projects, timelines, budgets and metrics. Our regular reporting ensures that you can monitor progress and track return on investment.

Request a free initial consultation.